Why “Good Enough” Is Costing UK Companies Millions in Productivity
Across boardrooms, Zoom calls, and Slack threads, one quiet phrase keeps resurfacing: “It’s good enough for now.” On the surface, it sounds pragmatic. But beneath it lies a silent drain on efficiency, morale, and long-term performance.
In hundreds of UK businesses—especially in sectors like professional services, logistics, and SME tech—“good enough” has become the reason legacy tools never get replaced, workflows never get improved, and team frustrations keep piling up.
At DevRoom, we’ve seen this pattern up close. Businesses come to us thinking they need a full rebuild, when really they’ve spent years patching “good enough” systems—until those patches become blockers.
The Cost of Sticking With “It Works”
Let’s be real: every time your team clicks through five screens to do a two-click task, every hour spent reconciling disconnected spreadsheets, every lost sale due to a missed email—these aren’t just minor inefficiencies. They’re slow leaks.
Multiply that over weeks, across teams, and suddenly:
Your admin staff spends 20% of their time duplicating entries.
Projects take 30% longer due to unclear ownership or outdated documentation.
Customer response times lag behind competitors, losing repeat business.
And because these issues are spread out, they’re easy to dismiss—until they compound.
Why Businesses Stay Stuck
Fear of disruption: Leaders worry about interrupting service to fix systems.
Lack of clarity: Teams can’t always articulate where the friction lies.
Too many tools: Ironically, the more platforms you add, the harder it gets to track what’s actually working.
What Better Looks Like
We’re not talking about a total digital overhaul. Sometimes, it’s as simple as:
Consolidating communication around a shared dashboard.
Introducing async updates to reduce meetings.
Replacing a labyrinthine spreadsheet with a form-based data tool.
We helped a regional consultancy cut their project setup time in half by removing just three steps from their intake process. No new tools, just rethinking the flow. That’s not revolution—that’s strategy.
What to Ask Yourself
Which tasks are taking longer than they should?
Are we using tools because they serve us—or because they’re just there?
Where do we hear team members say “It’s annoying, but I just deal with it”?
These questions are the starting point of meaningful optimisation.
A New Standard for “Good Enough”
Imagine if “good enough” meant intuitive, fast, and aligned with your goals. That’s what we aim for at DevRoom—clarity through smarter systems, and a relentless focus on eliminating the invisible tax of inefficiency.
We help UK businesses spot the signals, map out fixes, and deliver tech that just works—without drama.
If your “good enough” is starting to feel like “barely working,” maybe it’s time to raise the bar.